Small Town Rules

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by Barry Moltz and Becky McCray (Full disclosure: Becky is one of the organizers of #140conf Small Town, where I’ve spoken the last two years. She was kind enough to provide me with a review copy of her book.) This book, subtitled “How Big Brands and Small Business Can Prosper in a Connected Economy”, is a great look at the unique attributes that can make small town and rural businesses successful.